How to write an effective hook for an essay

[insert your name]
[insert your street number and street name]
[insert your suburb, state and postcode]

[insert title and name of addressee]
[insert his/her position title if known]
[insert the organisation’s address]

[insert the date]

Dear [insert Ms/Mr Xxx or Sir/Madam]

Application for position of [insert name of role], Reference Number [insert if given]

Paragraph 1 – Introduction - Mention the position you are applying for and where you saw the advertisement.

Paragraph 2 – Why Me - Give a brief outline of your academic and employment history in relation to the selection criteria for the position. State how you could contribute to the role and the organisation (or industry). Provide evidence by describing relevant qualifications and experience, taking care to cover those skills/areas the employer is looking for. These can include your studies, skills developed in extra curricular activities, work experience and employment history.

Paragraph 3 – Why Them - Explain why you’re interested in the role and the organisation. In order to do this you need to have thoroughly read the selection criteria relating to the role and researched the organisation using the internet, newspapers, industry contacts etc. If you don’t know the name of the organisation (. the position is advertised by an agency), you can research the industry.

Paragraph 4 – The Hoped-For Result of Your Letter - Mention your availability for interview and the best way of contacting you. Conclude that on the basis of your outlined skills and experience you’d like to be considered for an interview. State that your resume, application form etc. is attached.


Yours sincerely
[insert your signature]
[insert your name typed]


Enclosures: ()
(Use ‘Yours sincerely’ for letters beginning with ‘Dear plus Addressee’s Name’ and ‘Yours faithfully’ for letters beginning with ‘Dear Sir/Madam’)

While article marketing might not have the same SEO boost as it used to, it doesn't hurt to consider it when writing your articles. You should integrate key words in your article writing, but always write for the human reader first. If an article is stuffed with keywords, but has no human interest, it’s useless. Effective article marketing with search engines in mind requires a few good keywords and key phrases. These words and phrases should be relevant to the topic, and the article context. These keywords and key phrases must appear seamlessly in the article, and not disrupt the natural flow of the content.

How to write an effective hook for an essay

how to write an effective hook for an essay

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